Case file — PRJ-005
MBFI.
A biological fertiliser company operating across continents, with trial data to prove it and a site that needed to carry the science.
The brief
MBFI sells to farmers and distributors in multiple regions. The site had to present serious science credibly, switch context by region, and still read clearly to someone standing in a field.
The build
We built a region-aware structure, led the homepage with the numbers that matter to growers, and kept the technical content organised so agronomists find depth without the marketing getting in the way.
Scope of work
- S-01Web development
Hand-built front end on a clean stack: fast to load, documented, and readable by the next developer.
The details that mattered
- Region-aware from the root. One platform, multiple markets, switched cleanly rather than duplicated.
- Numbers up front. Trial plots, registrations and output lead the page, because growers buy evidence.
- Depth without clutter. Agronomist-level detail lives one level down, organised, not deleted.
Quick answers
How does one site serve multiple regions?
One platform with region-aware content: shared structure, local registrations and products switched by market, no duplicate sites to maintain.
Can you handle technical and scientific content?
Yes, the discipline is structure: lead with what buyers need, keep specialist depth one organised level down.